Tuesday, April 21, 2015

Designer Collaborations: Lilly For Target


lily for target sea urchin for you dress
I almost wanted to title this post the aftermath... almost.
 So it happened #PinkSunday aka the day that the highly anticipated Lilly for Target collection was released. I have discussed designer collaborations previously and pretty recently when the Altuzarra for Target collaboration was released. However, when the announcement was made that the famed resort & lifestyle brand Lily Pulitzer was to partner with Target the responses were varied. From sheer excitement and anticipation to the other end of the spectrum. I personally was in a sorority and own only a few Lily pieces that I have picked up over the years. My boyfriends response was my favorite "I don't even know who Lily is but I know I'll be at Target". 

Well he was right he was at Target along with well lets just say a few eager Lilly fans. I personally love designer collaborations as they can result in further exposure for brands and potentially remit unique items that the designer may not traditionally make. I love my Tracy Reese dessert plates and my Tory Burch drink thermos via the Nemian Marcus for Target collaboration a few years back. With the good comes the "bad" as the collaborations are only for a limited time and in limited quantities. As a result shoppers can be well enthusiastic but hey what can I say I enjoy a challenge. This collaboration made a headlines in USA Today, CNN and even Time to name a few. In the spirit of all things Lilly for Target I've compiled a few of my collaboration shopping tips below. I walked away from the Lilly for Target collaboration with the items shown in addition to other wardrobe pieces, home goods, and beauty products.

Lilly Pulitzer for Target Raffia Tote Bag - My Fans

Lilly Pulitzer for Target Women's Satin Flounce Dress - Sea Urchin for You

Lilly Pulitzer for Target Women's Satin Flounce Dress - Sea Urchin for You

 Designer Collaboration Tips:

Plan
Planning and research has become a necessity with the popularity and increasing interest surrounding designer collaborations. Ensure you know which stores the collection will be released at and which items are online exclusives versus in store only.
In addition get to know the collection pieces ahead of time and pick a few "goal pieces".

NUMBERS
If you don't have to go it alone don't there truly is power in numbers.  Whether you carpool and arrive EARLY prior to store opening. Or split up and shop at multiple locations and arrive EARLY. Two is always better then one and the more the merrier you get the picture.... This is extremely important when collection pieces are merchandised within various locations in the store. 

Fitting Rooms

Don't
Leave your cart unattended.

Do
Select the size you think you might need take the X & Y( you can put back the items you do not want to purchase). If your take only X and go back for Y it most likely will be gone.
Check the fitting rooms for castoffs at every Target you go into for the next month. If you are a treasure hunter and have your heart set on an item simply ask the fitting room attendant if they have any pieces from said collection.

RETURNS
Shop Early and often meaning if your have your heart set on specific pieces arrive early on the day of the collection release as items will go quickly. In addition if you are unable to score your dream pieces check back as there may be returns prior to the return cut off. YES you can go to the returns counter and ask if they have any returns form said collection. ALWAYS ensure you know the return polices. Ie. the last day to return collection items in this case 14 days from initial purchase so many items may be "restocked" via returns on May 3rd just saying...

Shake
The most important tip remember sometimes you have to channel your inner T- Swift and "Shake It Off ".

I was able to score a ton of pieces from this coveted collection thanks to these tried and true methods. 


Lilly Pulitzer for Target Women's Strapless Jumpsuit - Upstream

Lilly Pulitzer for Target Women's Strapless Jumpsuit - Upstream

 | Wardrobe Details |
| Dress, Jumpsuit, & Bag LillyForTarget |

25 comments:

  1. I so have to check out Lily's collection at Target. Until then, I can enjoy your photos :). You look absolutely amazing girl.

    Kay of Pure & Complex
    www.purecomplex.com

    ReplyDelete
    Replies
    1. Thank you so much for your kind words and stopping by!
      Xo Miss Erin

      Delete
  2. Love the bright tropical color theme. I wasn't able to score what I wanted but did manage to find a shift dress.
    As always you look amazing!

    Rocks
    www.rocksfashionbug.blogspot.com

    ReplyDelete
    Replies
    1. Thanks Rocksana I as lucky and then not so lucky haha I bought a ton of stuff but I missed out on an item I had my eye on but who know it may pop up!
      Xo Miss Erin

      Delete
  3. The dress looks great on you, doll!

    -Ashley
    Le Stylo Rouge

    ReplyDelete
  4. Glad you were able to snag some pieces! Unfortunately this is already over. My Targets (four of them) already took down displays, and advertisements. When I asked the management they told me it's not being restocked in store or online. You look so lovely! I'm so happy for you. (:

    ReplyDelete
  5. Glad you were able to get some L4T! This all looks lovely on you. Great picks!

    xoxo
    Kelsey

    The Young & Wild Wife
    www.youngwildwife.com

    ReplyDelete
  6. Looks like this collection was made for you! You look gorgeous in them!!

    <3 Shannon
    Upbeat Soles

    ReplyDelete
  7. Replies
    1. Thank you so much for your kind words and stopping by Sabina.
      Xo Miss Erin

      Delete
  8. Love that bag! Wish I could have snatched up some of this adorable Lily stuff!

    XO,
    Emily

    Www.idodeclareblog.com

    ReplyDelete
    Replies
    1. Thanks doll and thank you for stopping by!
      Xo Miss Erin

      Delete
  9. I love that dress! You look amazing!
    Melanie @ meandmr.com

    ReplyDelete
  10. Wow, you did awesome! And you look gorgeous. Such great tips!!

    Wishes & Reality

    ReplyDelete
    Replies
    1. Thanks Heidi, I enjoy "competitive" shopping and I'm happy to share my tips and tricks.
      Xo Miss Erin

      Delete
  11. I LOVE these tips! You got awesome pieces.

    xoxo

    Kaley

    My Closet Life Blog

    ReplyDelete
    Replies
    1. Thanks for your coment and stopping by Kaley!

      Xo Miss Erin
      See what I have to say at:
      www.misserinsays.com

      Delete
  12. Oh my goodness! I don't know if I could throw myself into one of these, it sounds so hardcore! But looks like your work paid off, love the pieces you snagged!

    Gina
    Pink Wings

    ReplyDelete
    Replies
    1. Gina, It sure is an expreince haha thanks for stopping by love.
      Xo Miss Erin

      Delete
  13. Such great finds! It was hard out there...haha. Love the tips & tricks!

    God bless,
    XO, Claire
    Http://www.littlemissfashionqueen.com

    ReplyDelete

Thank you so much for your comment! I really love hearing from all of you!
Xo Miss Erin

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